Watch Video And Answer The Questions 2

Title: How Search Works

(250) How Search Works – YouTube

Discussion Questions and Answers

1. According to the video, what happens when you enter something into the Google search box?

2. If I’m a company that wants to advertise on Google, what are my advertising options?

1. If Google matches based on keywords, what type of keywords should a company be using?

1. How are Google keywords matched through Google AdWords?

Other Relevant Sources:

https://support.google.com/google-ads/answer/7478529?hl=en&visit_id=1-636681289419299924-634344593&rd=1

https://seopressor.com/blog/short-tail-or-long-tail-keywords/Links to an external site.

https://support.google.com/partners/answer/2567043?hl=en&co=ADWORDS.IsAWNCustomer%3DfalseLinks to an external site.