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QSO 321 Module Six Assignment Guidelines and Rubric
Overview
An important part of any organization’s priorities, as well as an important category of B Corp Certification, is the consideration of added value for customers. In this assignment, you will apply what you have learned about customer expectations and consider how it can be applied to your course project, which is due in Module Seven.
Prompt
You work in the operations department at NationaliTeas, a large international corporation that manufactures and sells tea worldwide. Based on customer feedback and a push to work toward B Corp Certification, the board of directors is looking for new initiative ideas that would increase value to customers. Examples include offering product guarantees, seeking product quality certifications, monitoring customer satisfaction, and so on. You have been asked to outline two customer-focused initiatives that can be evaluated by impacted teams for feasibility.
Specifically, you must address the following:
- Added Customer Value: Briefly describe the added value your initiative idea brings to customers. Use supporting evidence from course materials in your response.
- Added Business Value: Briefly describe the added value your initiative idea brings to the organization. Make sure to note the impact of the added customer value on the business, and use evidence from the course materials to support your response.
- Potential Resources: Identify resources that would likely be needed to complete the initiative. In this case, resources might refer to the amount of funding, the materials available, the allocation of employees and their time, and so on.
- Monitoring and Evaluation: Briefly describe how the success of the initiative would be monitored over time and how you’d evaluate the criteria for success.
What to Submit
Submit this assignment as a 500- to 750-word Word document. Sources should be cited according to APA style.
Module Six Assignment Rubric
CriteriaExemplary (100%)Proficient (85%)Needs Improvement (55%)Not Evident (0%)ValueAdded Customer ValueExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerBriefly describes the added value the initiative idea brings to customersShows progress toward proficiency, but with errors or omissions; areas for improvement may include better supporting the impact of the outlined initiative with evidence from course materialsDoes not attempt criterion25Added Business ValueExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerBriefly describes the added value the outlined initiative idea brings to the organization and clearly notes the connection between adding customer value and organizational valueShows progress toward proficiency, but with errors or omissions; areas for improvement may include further supporting the impact of the outlined initiative with evidence from the course materialsDoes not attempt criterion25Potential ResourcesExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerIdentifies resources that would likely be needed to complete the outlined initiative, such as (but not limited to) resources such as funding, materials, allocation of employees, and timeShows progress toward proficiency, but with errors or omissions; areas for improvement may include identifying more clearly aligned or relevant resources for considerationDoes not attempt criterion20Monitoring and EvaluationExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerBriefly describes how the success of the initiative would be monitored over time and which criteria would be used for evaluating this successShows progress toward proficiency, but with errors or omissions; areas for improvement may include identifying more clearly aligned or relevant metrics, criteria, or monitoring strategiesDoes not attempt criterion20Articulation of ResponseExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerClearly conveys meaning with correct grammar, sentence structure, and spelling, demonstrating an understanding of audience and purposeShows progress toward proficiency, but with errors in grammar, sentence structure, and spelling, negatively impacting readabilitySubmission has critical errors in grammar, sentence structure, and spelling, preventing understanding of ideas5Citations and AttributionsUses citations for ideas requiring attribution, with few or no minor errorsUses citations for ideas requiring attribution, with consistent minor errorsUses citations for ideas requiring attribution, with major errorsDoes not use citations for ideas requiring attribution5Total:100%